Beautycounter has launched a coral-reef-safe sunscreen — Countersun. The innovative formulation protects against UVA, UVB, and Blue Light, which is the light that emulates from electronic devices such as mobile phones, computers, and TVs.

This lightweight formula is water-resistant and contains non-nano zinc. Non-nano zinc oxide are larger particles that have a lower risk of being inhaled and absorbed into the skin. 

The product also contains sustainably sourced antioxidant-rich California Poppy, which provides an effective shield from the sun’s harmful rays.

Additionally, Beautycounter does not formulate with Oxybenzone and Octinoxate in their sunscreens – two commonly used ingredients known to contribute to the collapse of coral reefs around the world, making this sunscreen safer for you and our oceans.

Founder and CEO, Gregg Renfrew: “As Beautycounter continues to develop innovative products that raise the bar for industry health and safety standards, we’re thrilled to announce the launch of this breakthrough product that touches the skin, our largest organ, every day. Everything we do is supporting our mission of getting safer products into the hands of everyone – with the launch of Countersun we’re taking it a step further to not only protect our health, but our coral reefs as well.”

Recently, the State of Hawaii took monumental steps to ban the use of Oxybenzone and Octinoxate in sunscreens sold in their state. Says Renfrew: “We are thrilled that Hawaii took steps to protect its fragile ecosystem and the health of Hawaiian families. Beautycounter is proud to offer a sunscreen formulated without known, potentially harmful ingredients and encourages others to do so. We applaud Senator Gabbard and the Hawaiian legislature for their leadership.”

The Packaging

The Countersun SPF collection includes: Mineral Sunscreen Mist ( $20 – $36), Mineral Sunscreen Lotion ($36), and a Mineral Sunscreen Stick ($20). The entire collection has an SPF 30.

For the Mist, Beautycounter chose a non-aerosol, bag-on valve actuator system. It delivers the convenience and even application of an aerosol, but is air-powered. The bag-on valve means no potentially harmful propellant chemicals are sprayed into the atmosphere or onto skin.

The Countersun product line can be purchased on the company’s website, or through Beautycounter’s network of Independent Consultants.